How to Choose a Website Builder for your Business Website

It can be kind of daunting to go about getting a website for your plumbing business. The easiest way is to use an online website builder to do it for you, because they're pretty affordable and save you a ton of time. All you have to decide is what features you want to have, and what your budget is. There are some broad categories we can split the options to based on these criteria: pure website builders, and field service management software.

If you just want a website to share your contact info, services, photos, and other info, you might want to go with one of the pure website builders. If you are looking for software to manage your employees, conduct all your billing, and manage large jobs, you might be better served by using field service management software. There are some significant cost differences that come with these decisions, though.

Squarespace, Wix, and Shopfiy

These are the biggest names in the website builder industry. They offer tons of features, plugins, and design templates. They also have lots of help articles and support sections.

  • Prices start out around $16 / month and go up
  • Tons of functionality and design templates to choose from
  • Big company that's super stable
  • Lots of other people use them
  • You're paying for more functionality than you need
  • Slower, impersonal customer support
  • Typically takes hours to learn how to use
WordPress and SiteYard

WordPress and SiteYard are also purely website builders. They're both cheaper than the companies listed above, for different reasons.

  • Free plans available, plus cheap ($5/month 33f .h2.text-highlight ) subscriptions
  • Tons of functionality and design templates to choose from
  • Lots of help articles, and enormous community
  • Typically takes hours to learn how to use
  • Can often be confusing or buggy
  • Functionality designed specifically for trade businesses
  • Help and support are easy to get
  • Takes minutes to set up
Jobber, ServiceTitan, and Housecall Pro

These options are Service Field Management software. They provide much more functionality beyond just your website. They provide quoting, invoicing, job tracking, and more. As a result, they're more involved and expensive to operate.

  • Pricing starts at $49 and goes up from there
  • Total software solution for any size of a business
  • Tons of support articles and large support teams
  • Typically takes hours to learn how to use


There are lots of good options available, and what you choose should match your needs and budget.

  • If you just need a website with basic info about your business, use SiteYard.
  • If you need a website with lots of features, Squarespace, Wix, and Shopify are all comparable options.
  • If you need a robust software solution to run all aspects of your business, Jobber, ServiceTitan, and Housecall Pro are all comparable options.

As always, if you have any questions, thoughts, or comments, feel free to reach out to us on our contact page at

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